KidZania

Marketing guru Prof. Philip Kotler is interviewed by President of KidZania, Mr. Xavier López

Mr. Philip Kotler is SC Johnson & Son Professor of International Marketing at the Kellogg School of Management, Northwestern University, in Evanston, Illinois. Prof. Kotler visited KidZania Jakarta on May 29, 2011 and met again (20 years later) with his former International Marketing student Mr. Xavier Lopez, now President of KidZania. Watch this interesting interview!!!
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Wednesday, August 31st, 2011 Marketing No Comments